Paid Media Specialist (Remote :Europe TIME ZONE)
Job
description
NOTE: Although
this is a remote position, we are currently only seeking candidates in European
timezones between UTC+0 and UTC+4.
About
Hotjar
Hotjar
is a 100% remote organization headquartered in the Mediterranean on the island
of Malta. Our company vision is to change the way the web is built and improved
by democratising user analytics and feedback. Our core product is free and
available to anyone with an internet connection.
About
This Opportunity
We are
looking for a truly ambitious, results driven, analytical and passionate Paid
Media Specialist to join the marketing team of one of the fastest growing web
analytics startups in the world.
As the
Paid Media Specialist you will work within the demand generation team. You’ll
be focused on managing Hotjar paid social, paid search, GDN, rich media and
retargeting campaigns across Facebook, LinkedIn, Google AdWords and other
online advertising networks. You will review and analyze data sets to identify
new opportunities and develop actionable strategies to improve growth in these
channels.
If
you’re an enthusiastic, self-motivated individual with a steadfast work ethic
and a creative, data-driven mindset, then we want to hear from you!
This is an excellent remote career opportunity to join a fast growing startup in a key position within the Hotjar demand generation team.
This is an excellent remote career opportunity to join a fast growing startup in a key position within the Hotjar demand generation team.
In this
role you will:
- Be responsible for overall
strategy, budgets and execution of paid social, paid search and other
advertising platforms.
- Create and implement paid
campaigns and analyse, optimize and report on their performance as well as
identify new acquisition opportunities.
- Identify new opportunities for
reaching our ideal customers through targeting and channel expansion.
- Design, test and iterate ad
copies and coordinate with the team in developing ad visuals and landing
pages to improve overall ROI.
- Test, collect and analyse data
to identify trends and insights into actionable improvements in order to
achieve maximum ROI in paid search campaigns.
- Coincide new ad campaigns to
support marketing initiatives such as feature releases, product
announcements, content promotions, etc.
- Monitor spend on a daily basis
to remain on budget and reach or exceed monthly acquisition goals.
- Collaborate with marketing team
to maintain a consistent brand voice and message across all paid
campaigns.
- Keep up-to-date on industry
trends and best practices and apply them as appropriate.
Compensation
Range
The
budgeted compensation range for this role is €45,000 to €65,000 annually.
Ranges are based on market research and are equitable to other roles within
Hotjar. The actual compensation offered to a successful candidate will be based
on relative experience and skills. At this time we are only able to provide
official employment status to those located in Malta. All other candidates will
join our team as full-time consultants and will be responsible for paying any
taxes or applicable fees where they reside.
Requirements
- 3+ years hands on experience
and proven track record of successfully managing paid social and search
campaigns.
- Excellent
analytical, quantitative, and investigative skills.
- Proficiency in AdWords Editor
and Google Analytics.
- Strong knowledge of
Excel/spreadsheet management, and a knack for analyzing large amounts of
data.
- Ability to self-manage, juggle
multiple priorities and pay strong attention to details.
- Comfortable managing large
budgets, optimization projects, and developing strategy.
- Ability to contribute to an
entrepreneurial, innovative and collaborative team-based environment.
- Desire and drive to always be
learning.
- Excellent
communications skills.
- Must be comfortable working in
a 100% remote, global and agile environment.
- Must submit to a background
check confidentially processed by our third party.
Post a Comment